Puma Turkey uses Wondershare EdrawMind to digitize internal
processes and structure project brainstorming
Branch Office
- Istanbul, Turkey
- 335 Employees
The company develops and markets a broad range of products, including footwear, apparel and accessories. PUMA operates in more than 80 countries worldwide, and its revenues for the fiscal year 2020 were €5.23 billion.
As one of the fastest-growing sports brands globally, PUMA established a wholly owned subsidiary in Turkey in 2009. Today the company employs over 350 young, sport-loving employees who are highly energetic and fully dedicated to PUMA.
In 2020, the project management team at Puma Turkey deployed Wondershare EdrawMind to - digitize document processes, simplify project brainstorming sessions, and manage task delegation within the internal teams. Some of the business challenges before using Wondershare EdrawMind were -
- Creative thinking and brainstorming were not as digitalized & structured before the Covid-19 pandemic, and employees were more prone to their way of note-taking.
- There was lesser flexibility via tools for delegating tasks to teams in an easy-to-understand and user-friendly way.
- Communication and knowledge sharing was not as agile and creative as it is today.
EdrawMind enables increased productivity with internal processes, task delegation, and brainstorming.
![](https://images.wondershare.com/enterprise/brand-puma-content.png)
"EdrawMind is an ideal software when it comes to creativity and project management for PMPs. It has greatly increased the quality of our document structure and project processes, including task delegation and brainstorming."
![](https://images.wondershare.com/enterprise/brand-puma-banner.png)
PUMA Turkey Office. Image Courtesy - Oya Borhan, Senior Teamhead - Business Solutions, PUMA Turkey
How the Puma Turkey team uses Wondershare EdrawMind
Simplified Workflows
Employees have found that EdrawMind is much easier to use and provides simple ways to visualize brainstorming and project management processes.
Simplified Project Management
Documenting internal project processes allows everyone to clearly see what their role is and how the tasks are being delegated on the projects.
Team Collaboration
When necessary, the project management team can get all the subject matter experts and collect feedback on project management processes. Mindmaster has enabled the teams to flesh out cross-departmental and project processes visually.
Key Takeaways
Quick research turnaround with easy to use mindmapping tools.
Saved costs with affordable and flexible licensing model.
Speed up large group research and increased team efficiency.
Quick learning curve with self-starter tutorials and how-to content.
About Wondershare EdrawMind
EdrawMind is a versatile, user-friendly, and professional mind mapping tool. Available on multiple platforms, including PC, tablet, mobile, and web, you can create mind maps and access them from each platform. With this excellent collaborative mind mapping tool, working with teammates has never been easier.
Contact Sales![](https://images.wondershare.com/enterprise/about-edrawmind.png)